Twice a week I go to a great little massage place in the neighborhood, and right next door is a tiny Indian restaurant. The food always smells delicious when I walk by, and the owner excitedly waves at passersby. But there’s a reason why I’ve never gone in and given it a chance…
Read more on Does Your Parking Lot Look Busy? Your Prospects are Watching…
I hate to share this, but I love watching infomercials. And I’ve ordered more than once from them! Everything from cosmetics to a cell phone accessory. Read more on 7 Marketing Lessons We Can Learn From TV Infomercials…
Publishing articles, especially via an e-zine, is the ideal opportunity to showcase your business. By sharing your knowledge and expertise, you build credibility as an expert, while spreading the word about your services and products. Read more on 11 Quick (and Good) Content Ideas for Your Ezine or Website…
Would you blow your entire annual marketing budget on just one ad to run once during the Superbowl?
Of course you wouldn’t. You know that people seeing your message just once wouldn’t be enough. Read more on Your Fortune is in the Follow Up!…
My mom was visiting recently and during our mother-daughter shopping time I noticed something interesting. Almost all of the stores I made a purchase at asked me if I’d like to get on their mailing list. That’s very smart. Read more on How Starting Your Own ‘Country Club’ Can Skyrocket Your Revenues…
